Part 1 - Why Blog?
Graphic design, the machines you use at work, and the factory building where you make your products are all investments in your business. Likewise, Content development and marketing is also a major investment in your company.
A corporation can increase its online presence by using blogging as a content marketing strategy to publish content about its goods or services. You stand to earn more than just visibility; in fact, 53% of marketers rank business blogging as their top priority due to its importance.
According to one survey, companies that blog receive 55% more traffic to their websites than those that don't. The more people who visit your website, the more probable it is that they will make a booking, or purchase or fill out a contact form to get in touch.
The majority of corporate blogs don't see a profit until they've been posting regularly for six to twelve months. They do, however, last longer than advertisements. In fact, 56% of marketers believe blogging to be effective, and 10% believe a blog to have the highest ROI of any marketing tactic.
These facts indicate that if you don't jump on the blogging bandwagon, your competitors will do so first.
Customers can discover more about your business through your blog than they could from an advertisement or landing page. Sharing top-notch information demonstrates to your target audience your expertise in the field, building their confidence in your ability to deliver high-quality goods or services.
It might be challenging to demonstrate to customers how your company provides more value than its rivals, especially if your product or service isn't noticeable or easy to find. You have virtually infinite space on a blog to develop your brand identity.
Customer interaction strengthens the bonds between a brand and its devotees, which promotes repeat business and broadens a company's market.
Our Blog Content Development Services provide you with content that has depth and is based on keyword research. We offer expertise, quality, and endurance for your brand development journey.
In addition to our blog writing services, we provide the following production, publishing, and editing services for individuals, establishments, and groups:
- Ghost Writing Services
- Book editing and publishing
- E-Book content development and publishing
- Website content development
- Radio / podcast content development and scripting
- Speech writing services
- Course Content / PowerPoint and presentations content development
- Business Plan development
- Marketing Plan development
- Social Media Content development and management
- Video Content development
Our On-boarding Process for New Clients
Step 1-
We interview you to understand your goals and vision. We assess your profile, business, or organization’s needs and decide what strategies will help you achieve your desired outcome.
If you have an editing project, we will review the manuscript and send you our recommendations for publishing the project.
Step 2-
We send you the costing for the service and once we receive your initial commitment of at least 75%, we will commence the project and send you the first draft based on our projected time-frame. For content marketing services, we will send you the Persona document.
Step 3-
You or your team will review the work done and revert to let us know if further modifications are needed. Once the work is completed, the balance of the payment will be made.
Editorial Team
Stephanie Pius - Lead Consultant / Editor
Stephanie Pius has over two decades of writing experience. She started out as a reporter and researcher for Spectrum Broadcasting. She later worked with Vanguard Publishing, Covenant University Media, various radio stations, several magazines, and book projects.
She has written for and managed over a dozen websites and blogs.
Ini Akpan
Ini Akpan has vast experience writing business documents such as marketing briefs, reports, policies, proposals, and editing non-fiction text.
His work experience spans two and half decades and he has a keen eye for detail and important elements of communication.
Ima Hackh
Ima Hackh has been writing for well over a decade.
She is an experienced content marketing professional with a background working with various tech companies across Fintech, AI, Consulting services and AgriTech.
She enjoys modern business writing, and also writes poetry.
Victor Ene
Victor is an experienced business writer who has written for some business newspapers, radio stations, and television.
He is currently working on a collection of stories that will inspire young people to become technology entrepreneurs.